Our Story
Vrinda Kruti: Where Heritage Meets Lifestyle
Hari Om. Welcome to Vrinda Kruti, a humble endeavor born from a profound sankalpa (resolve)—to seamlessly weave the timeless spiritual values of Sanatan Dharma and the rich cultural fabric of Bharat into the canvas of our modern, daily lives. Based in Gurugram and serving all of India, we are a modest venture with a grand vision: to bring the divine closer to you.
The Genesis: Meaning and Memory
Every meaningful journey begins with a sacred name and a heartfelt purpose.
Vrinda Kruti is a beautiful confluence of two profound words. Vrinda represents the sacred Tulsi (Holy Basil), a symbol of purity and devotion, and is also the name of our elder daughter, a passionate art, design, and architecture student whose creative spirit forms the soul of this venture. Kruti translates to creation, art, and design. Together, it represents divine creation.
Vrinda Kruti is the flagship initiative of our parent production house, OM RGB Productions. While "Om" (ॐ) resonates as the ultimate universal divine sound, and "RGB" universally stands for Red, Green, and Blue in the digital design world, the true meaning for us is deeply personal and emotional. It stands for Raj (Mother), Gulshan (Elder Brother), and Bhola Ram (Father)—the three guiding lights of our family whom we lost in 2020-21. This venture is an eternal tribute to their memory, samskar and blessings.
The Architect Behind the Canvas
At the helm of our designs is our founder, Sachin Malik.
| A Graphic Designer and the founder of Imageek Design, Sachin's professional journey spans 11+ years of rich corporate experience in Software and Project Management, followed by over a decade dedicated to education, training, and crafting high-end marketing materials and presentations for corporate giants and celebrated Indian personalities. | ![]() |
A passionate communicator, Sachin has been a Toastmaster for the last 14 years, achieving the highest honor of Distinguished Toastmaster (DTM) and serving in key District leadership roles. Through Vrinda Kruti, Sachin fulfills a lifelong yearning: blending his mastery of visual communication and design with his deep-rooted passion for spreading the spiritual wisdom of Bharat.
Our Spiritual Anchor
Vrinda Kruti is not just a business; it is an extension of our family's spiritual journey. Our family of four—Sachin, his wife Mamta, and daughters Vrinda and Vaanya—live by the discipline of daily rituals, the chanting of shlokas and mantras, and the continuous study of Hindu scriptures.
| We are lifelong spiritual seekers, deeply associated with the Chinmaya Mission, which has been the cornerstone of our spiritual growth. Our guiding light on this path is our mentor, Anand Bhaiya (Chinmaya Mission, New Delhi), a Teacher at Chinmaya Vidyalaya, New Delhi. His teachings in accurate Vedic chanting, scriptural wisdom, and the right life skills and values continuously inspire the ethos of our home and the artwork we create. |
|
| Sachin's ongoing study of the Sanskrit language further ensures that the mantras and wisdom we share remain authentic and deeply rooted in tradition. | |
Our Offerings
Our mission is to transform our environment through mindful, heritage-inspired creations. We design and curate everyday lifestyle products imbued with Hindu spiritual deities, sacred mantras, shlokas, and uplifting udghosh (proclamations).
Our ever-growing collection includes:
-
Premium T-Shirts
-
Magnetic & Metal Bookmarks
-
Pin Badges & Fridge Magnets
-
Small Photo Frames & Wall Posters
-
Guru Photo Frames & Spiritual Stickers
Looking Ahead: The Call of the Wild
Beyond the realm of design and spirituality, Sachin is an avid nature enthusiast, a bird photographer (also studied Basic Ornithology), and a frequent wanderer of India's majestic mountains and dense jungles. Is there anything I am planning to launch on the same lines too? Maybe... so, stay tuned :)
We invite you to join us on this journey of devotion, design, and discovery. Let us celebrate our heritage, together.
